Purity News & Views

The start to 2017 has all but passed in somewhat of a blur at Purity Towers as we gear ourselves up for a Spring and Summer of sport with some truly exciting campaigns across Formula 1, the Champions League Final, international Cricket and Golf, to name but a few. All roads lead to Cheltenham Over…

Stan James with Purity

Purity November News

Brands across the board are ramping up their marketing efforts for the Christmas period and at Purity HQ we’re working hard to support clients across the UK & Europe with in-store activations, experiential work in shopping malls and out and about in city centres and sporting events (see below). We’re also readying ourselves for some festive…

Purity at Wilderness with Green & Black's

Purity September News

Across the country it’s back to school, whilst at Purity, its business as usual. 2016 has been a whirlwind of a year so far for everyone associated with the business. We’ve created, delivered and supported projects across four continents and had a blast…. And there’s still over 3 months of the year left! Here is…

Rio2016

Rio De Janeiro – A city of wonder

When visiting Rio De Janeiro three to four months ago as part of an Olympic project planning meeting I had no clear visible indication that the city was on the verge of hosting the world’s biggest sporting event… arguably the world’s biggest event, period. The Rio Galeão International airport on arrival seemed small and cramped…

BMW Group

BMW MINI appoint Purity to 3 year contract

Purity are delighted to announce their appointment as the official supplier of event staff to BMW and MINI. The announcement follows a competitive pitch in which Purity secured the three-year contract. Purity will be tasked with providing staffing solutions for an extensive range of events running across the country, including such prestigious names as the…

Festival staff by Purity for Yahoo

Experiential – the purest form of communication

Purity Managing Director speaks to industry magazine ‘Stand Out’ about how advancements in event technology have impacted the face-to-face element of experiential campaigns and how they are staffed today. How has the increase in “interactive” experiences and experiential activity impacted on how promotional staff “interact” with consumers and visitors?   In recent years agencies have…

Purity celebrates Chinese New Year

Purity News & Views

Spring is in the air and at Purity HQ we’ve also got a spring in our step as we continue to work on a number of very exciting projects both in the UK and overseas. Purity News International Business Last month we announced our fantastic new partnerships with Verve International and Emerald Media, both of which…

Purity Staffing 2014 Event Award Winners

Purity News & Views

Summer 2014 has been one to remember for Purity, we are looking forward to see what this Christmas may bring! Purity News Purity Award Winners! Purity are proud to announce that following recent success at the IPM COGS Awards we have been awarded the ‘Event Industry Supplier of the Year, security, staffing and crewing’ at…

Employee Engagement White Paper by Purity

Employee Engagement – The Industry’s Biggest Challenge

With experiential and event budgets doubling year-on-year*, attracting high calibre field staff has become critical, making ‘employee engagement’ one of the biggest challenges faced by the industry. Brand experience agency, Purity, began work earlier this year on a continuing white paper with the University of Manchester, looking at the levels of engagement between staff and agencies and how this relationship is impacting on the sector.