Alpro Protein Sampling
Brief
To deliver a campaign which gets Alpro protein into as many people’s hands as possible targeting “wellbeing warriors”.
The Experience
Purity deployed enthusiastic Brand Ambassadors with eye-catching assets to sample and distribute two flavours of Alpro Protein and provide key brand messaging to employees within Chiswick business park in conjunction with sports leagues.
Alongside this we ran a nationwide office sampling campaign where employees could opt in to receive a drink or yoghurt to enjoy for breakfast or lunch in their office.
Results
650
Samples Delivered at Chiswick Business Park
182,300
Free Samples of Alpro Protein Delivered to Offices
Let’s get started
Deliver targeted sampling for your brand